Tech & Science Google's Developer Policy Now Prohibits Android Lockscreen Ads

00:41  03 december  2017
00:41  03 december  2017 Source:   gizmodo.com.au

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It looks like some developers may have pushed their luck; Google has updated its Policy Center to explicitly call out -- and prohibit -- apps from showing advertising on Android lockscreens . Google ' s Developer Policy Center does a good job of not only describing

a person holding a cell phone© Provided by Allure Media Pty Ltd Ads in smartphone apps are already annoying, but did they have to go and put them on your lockscreen too? It looks like some developers may have pushed their luck; Google has updated its Policy Center to explicitly call out -- and prohibit -- apps from showing advertising on Android lockscreens.

Google's Developer Policy Center does a good job of not only describing, but showing what sort of advertising is not OK. A new section has appeared on the page, specifically targeting everyone's new favourite ad type:

Lockscreen Monetization

Unless the exclusive purpose of the app is that of a lockscreen, apps may not introduce ads or features that monetize the locked display of a device.

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Google updated its Developer Policy in December 2017 which now prohibits Android Lockscreen Ads and much more. With this update Google has explicitly called out developers and prohibited apps from showing advertising on Android mobile lock screens .

The question mark icon in this app is an ad that takes the user to an external landing page. Ads in smartphone apps are already annoying, but did they have to go and put them on your lockscreen too? It looks like some developers may have pushed their luck

The succinct rule leaves a little wriggle room for lockscreen apps themselves, but for everything else, it's now a no-go zone.

Hopefully Google will be proactive in removing apps that go against this policy, but at the very least, it should significantly curtail the appearance of new apps and updates that try to cash in on your lockscreen.

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