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Money Vodafone chief financial officer James Marsh heads to new Foxtel role

09:07  05 june  2018
09:07  05 june  2018 Source:

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James Marsh has taken on a new role at Foxtel as chief financial officer.© Supplied James Marsh has taken on a new role at Foxtel as chief financial officer. Vodafone Hutchison Australia’s chief financial officer James Marsh is moving to News Corp’s newly merged Foxtel/Fox Sports, after almost two decades at the global telecommunications company.

Mr Marsh joined Vodafone in 2013, after working at Vodafone New Zealand from 2006 onwards, and will be chief financial officer at Foxtel from August. He has been involved with Vodafone since 2000.

Vodafone chief executive officer Iñaki Berroeta described Mr Marsh as a “key member” of the leadership team in a statement on Tuesday morning.

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“He has contributed to major strategic moves, including our market-challenging products such as $5 Roaming, our worry-free plans and the launch of Vodafone NBN,” Mr Berroeta said.

Vodafone has started looking for a new chief financial officer to replace Mr Marsh.

Foxtel chief executive Patrick Delany said Mr Marsh's "knowledge of the telecommunications landscape combined with his astute financial leadership and vision will ensure we transform our company for future success."

In a statement, Mr Marsh said he was “proud” of his five years with Vodafone Australia, saying he was “confident the company will continue to go from strength to strength”.

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He said he hoped to help "drive customer satisfaction, revenues and total company performance".

In the last few years, Vodafone has bolstered its presence in video content, including striking a deal with video streaming provider Stan in 2015 to drive subscriber growth. Stan is a joint venture between Nine Entertainment Co and Fairfax Media (owner of the Sydney Morning Herald and The Age).

At the time, Mr Marsh described the deal as “resonating very strongly with our customers”.

The shrinking margins of providing traditional telco services has seen a move into other value-adds for customers. In particular, telcos have rapidly moved into providing content, with Telstra and Optus both securing additional digital rights to exclusive sports content in May, as competitive tensions push phone and internet providers to differentiate themselves to new and existing subscribers.

Telstra recently sub-licensed the digital rights for Football Federation of Australia games from Foxtel until 2023. Optus re-secured the English Premier League, as well as the FIFA World Cup.

Foxtel/Fox Sports, which is 35 per cent owned by Telstra and 65 per cent owned by News Corp,  has long been preparing for an initial public offering on the Australian stock exchange.

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